Posted by : XRM Consultant Tuesday, 13 October 2009

Any ideas? The answer is actually very simple. We all know that CxM is Customer Relationship Management.

xRM, really embodies all the business processes and practices that go beyond typical Customer Relationship Management. xRM focuses on ALL processes and relationships that are managed as part of the business funtion.

One of the best explanations of xRM I have come across is in this video:

Thanks to CRM for the above


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Having worked with Microsoft Dynamics CRM 4.0 in a sales & development environment, my focus now is on customising this awesome solution and showing its true potential.
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